Paul Sefton
Managing Director
Paul joined forces with Kenny over 18 years ago and has since taken Logan Sports Marketing through a massive transition. He has done this by leading the team to deliver fantastic events, and ultimately achieve outstanding results for international clients such as Microsoft and EY across the globe. At weekends Paul can often be found coaching the mighty Reeds Weybridge R.F.C and has a love of skiing, especially with the family.
Kenny Logan
Founding Director
After earning 70 caps for Scotland on the rugby pitch, Kenny founded the agency to help brands maximise their sponsorship investments. Forging relationships at the highest level, Kenny has built an incredibly influential business network and helped Logan Sports Marketing flourish into the business it is today. In his spare time, Kenny is often busy supporting his twins at equestrian trials and rugby matches, or playing on his beloved JCB digger at home.
Gabby Logan
Media & Production
Gabby is one of the UK’s leading sports broadcasters and journalists. After presenting MOTD, the Six Nations, The One Show, The Premier League Show, The World Swimming Championships and Women’s Football amongst many others, Gabby provides unparalleled counsel on media and production projects. She was also a key member of the BBC’s presenting team for the 2012 and 2016 Olympic Games, 2014 FIFA World Cup and the Glasgow 2014 Commonwealth Games.
Jenna Archer
Associate Director
Delivering global events for IMG, The European Tour and The British & Irish Lions from a commercial and logistical perspective, Jenna has extensive experience in complete project management for international brands and rights holders. With an extremely impressive handicap after having played collegiate golf in America, Jenna can often be found hitting a few balls on the golf course at weekends.
Sarah Berners Price
Head of Events
A former player agent at IMG, Sarah has worked extensively in golf, Formula 1, rugby and cricket throughout her career. She leads the event division to execute a broad range of activation through sponsorships and corporate entertainment. In her spare time, Sarah enjoys keeping fit and has been known to complete a ‘Les Mills On Demand’ or ‘Body Combat’ workout in the office.
Adam Rider
Account Manager
Adam joined us from the Marylebone Cricket Club where he worked in their Cricket Academy as Administrative Assistant at Lord’s. Adam has a key role on the My Name’5 Doddie Foundation account, as well as supporting the events team with the Foundation’s own events, including the MNDF Golf Days and Drumlanrig Castle Shoot. A keen sportsman, Adam plays tennis to a high-level, as well as being a tennis coach in his spare time.
Rhona Barton
Accounts
Rhona is a Chartered Management Accountant and after working at Haymarket Publishing followed by 10 years at Paramount Pictures International, she joined LSM within the Accounts department. Rhona enjoys yoga and HiiT training to keep fit, but currently spends most of her time running around after her two children! When time allows, she also loves long country hikes with her Cocker Spaniel Scout.
Georgie Sangster
Account Director
Georgie has over 20 years experience in Sports Marketing . Working for IMG, she focussed primarily on managing Golf and Rugby Commercial Brand Partnerships and Integrated Creative Marketing Campaigns across multiple verticals and cultural markets, including the most recent Rugby World Cup in Japan.
Sam Eales
Account Manager
Sam joined LSM after a few years experience in digital sporting agencies. Having developed and run campaigns for a variety of brands and rights holders including the likes of Manchester City and TaylorMade Golf. He is positioned in the sponsorship and activation team within LSM. In his spare time you can often find Sam on the golf course or at Portman Road supporting the "mighty" Ipswich Town.
Alice Hiluta
Events Manager
Alice joined LSM after 7 years as a PGA professional, during this time she also worked on the Slingsby Golf Academy and England golf’s, Get into Golf campaign. Alice now works in the event department at LSM. Still a keen golfer and athlete, Alice spends her free time in the gym, golf course or netball court.
Aedan O'Brien
Account Executive
Aedan joined LSM upon completion of his studies at the University of Birmingham where he read Sport and Exercise Science (BSc) and Social and Political Theory (MA). Now primarily engaged in the My Name’5 Doddie Foundation account, he works closely with Licensing Partners and the Events Management team to deliver valuable fundraising opportunities. A keen middle/ long distance runner at junior level and University, Aedan can still be found trotting around Richmond or Bushy Park of an evening and weekend.
Mark Wright
Business Development Manager
Mark is a former Hong Kong international cricketer who has spent the last 15 years in Asia. Mark has extensive Sales, Sponsorship and NGO/Non-Profit experience and has developed partnerships with the likes of National Australia Bank (NAB), International Cricket Council (ICC) and Christina Noble Children’s Foundation (CNCF). Mark is working closely with the My Name’5 Doddie Foundation account and enjoys golf, rugby and downtime with his 3 young kids.
Henry West
Account Executive
Henry joined LSM after graduating from Virginia Wesleyan University in Virginia Beach, USA with an academic and athletic scholarship. Now a key member on the Cignpost account, Henry helps to deliver their brand partnership with the DPWT. A collegiate tennis player, Henry can either be found on the court or on the golf course at weekends.